Target ACOTAR Midnight Release Event (Free Bryaxis Keychain for First 100 Guests) – FREE
Admin Heads up, deal hunters: Target is giving away the Target ACOTAR Midnight Release Event (Free Bryaxis Keychain for First 100 Guests) for free while this offer lasts.
What you’re getting: Midnight release event at ~250 Target stores on October 26, 2026, 9 PM to midnight local time; First 100 guests at each store receive a free Bryaxis keychain plus a commemorative entry ticket; The ticket grants the opportunity to buy ‘A Court of Splintered Harmony’ at midnight — the keychain itself is the freebie; Event includes ACOTAR trivia, photo opportunities, and exclusive merch shopping; Confirmed on Target’s official corporate announcement (published October 2, 2026). This is a straight freebie, no purchase required and no rebate to chase. The only cost is the minute it takes to redeem it.
How to claim
- Check Target’s participating-store list on the official event page to find one of the ~250 hosting stores.
- Arrive at the store early on Monday, October 26, 2026 — the first 100 guests get the keychain and entry ticket.
- Join the 9 PM–midnight celebration: trivia, photo ops, and collection shopping.
- Use the commemorative entry ticket to purchase the new book at midnight (the ticket grants the purchase opportunity; the book is not free).
Freebie verified
We verified this offer against the official announcement as of 2026-10-18T11:20:44Z (UTC). The offer runs through 2026-10-26 — after that, it’s gone.
Pros and cons
- Pro: Exclusive free collectible keychain designed for the new ACOTAR book launch
- Pro: Free in-store event with trivia and photo ops for book fans
- Pro: Confirmed directly on Target’s corporate announcement page
- Con: First 100 guests only — lines will form early
- Con: Only ~250 stores participate, so check before traveling
- Con: Book purchase and merch cost extra; preorders can’t be picked up at midnight
Fine print: eligibility is set by Target, so check the official announcement for participating locations. If the offer is no longer listed, it has ended.
